Lead quality: because quantity stopped impressing us
The Popbrands difference.
Real business owners. Real funding forms. Your name in front of them before your rep ever dials.
The Popbrands model
There's a better way.
Popbrands generates real business-funding interest.
- 1
A business owner actively looks for funding
They engage with one of our business funding campaigns and voluntarily submit an inquiry.
- 2
They complete a real funding form
This isn't a purchased phone list being relabeled as a lead.
- 3
The lead is verified and audited
We use our verification process to help validate incoming prospects and lead quality before delivery.
- 4
We match the prospect
When the business owner fits a buyer's selected criteria, they can be matched to that funding company.
- 5
We introduce your brand before you call
The merchant sees who they were matched with — your company name, branding and a relevant introduction — so they can recognize you when the call comes in.
The merchant sees who they were matched with.
Stop calling strangers.
Start calling prospects who have already seen your name.
The platform
What we think a business loan lead should be.
- Generated from active business-funding interest
- Delivered quickly after submission
- Clear source attribution
- Audited through our verification process
- Matched using buyer criteria
- Merchant sees the matched company's identity
- Buyer receives the opportunity while intent is fresh
Because “here's another CSV” isn't a lead strategy.
Are your leads great or garbage?
Your sales reps already know the answer.